SOCIAL STRATEGY
Unleashing Creativity, Driving Performance: Your Gateway to Social Marketing Success.
Discover the social agency redefining success in influencer marketing, paid social campaigns, community management, and more.
Unleashing Creativity, Driving Performance: Your Gateway to Social Marketing Success
Mative’s journey began with a focus on influencers, but our evolution has expanded our repertoire to encompass every facet of social media marketing. Our Strategy team is renowned for its exceptional talent, offering unparalleled expertise in crafting comprehensive social media strategies that resonate with audiences and deliver on our brand partners’ objectives and goals.
Known for our award-winning pitches and inventive social media concepts, we pride ourselves on a deep understanding of social communities and culture. Our strategies may involve crafting a distinctive brand identity on social platforms, engaging with niche communities through targeted influencer campaigns, or developing groundbreaking concepts for experiential, out-of-home (OOH), or digital activations that captivate and inspire.
Our expertise spans all social media platforms, ensuring that every campaign is not only innovative but also integrated seamlessly across channels. By collaborating closely with our Paid, Campaigns, and Insights teams, our Strategy team brings their visionary ideas to life, creating memorable experiences that forge deep connections between brands and their audiences.
7 YEARS +
Performance Data
2k +
Campaigns Delivered
20k +
Tracked Posts
OUR PROCESS
01Strategy
As your social agency, our first move is to conduct an in-depth examination of your social media presence from start to finish. This helps us understand how our contributions will blend into your overarching marketing strategy and customer experience. We then identify the most effective strategy and combination of our services to chart the surest path to success. With our expertise, we’re equipped to devise a social media strategy that enhances your brand’s message, ensuring clarity and embodying the true spirit of your brand.
02Based on the brief
At Mative, our approach begins with three pivotal questions to understand your vision: your goals, target audience, and campaign objectives. This allows us to tailor strategies that capture your audience’s attention, creating lasting engagement and highlighting your brand’s story. Our detailed social brand assessment ensures we communicate your brand’s essence and messages effectively, making sure they resonate with your audience and set you apart.
03Creative
Outstanding creativity goes beyond mere ideas; it involves forging a meaningful connection between the brand and its audience to achieve the optimal impact. Our pride lies in our creative prowess, deep knowledge of social media, brands, and marketing, and our uncompromising quest for excellence. As masters in our craft, we specialize in crafting content that is not only shareable and engaging but also tailored for high performance across the digital landscape. No matter the platform, our commitment is to ensure your message not only reaches but resonates with the social and digital generation, delivering tangible results.
04Cross Media Amplification
At Mative, social strategy is at the core of what we do, ensuring your content seamlessly integrates into your broader marketing approach. We specialize in repurposing and enhancing influencer and social content to captivate a wider audience across diverse channels. Our process involves licensing content for all social platforms and employing paid media to magnify your campaign’s impact, demonstrating our dedication to crafting a social strategy that respects and amplifies your brand’s voice.
PROJECTSCheck out some of our latest work
10M
VIEWS
600k
ENGAGEMENT
50k
CLICKS
- Jonathan Tah and Marc Andre Ter Stegen Drive Pluto TV’s Christmas Campaign
500M
IMPRESSIONS
OWN
PRODUCT- LINE
GSA
TERRITORY
- Luciano shines as the new face of Axe’s Fine Fragrance campaign
4M+
REACH
13%
ENGAGEMENT
6
TALENTS
- Netflix Lupin Part 3 Campaign with Upamecano & Coman
OTHER SERVICES
01
Influencer Marketing
As your strategic partner in influencer marketing, we go beyond the typical agency role. We develop tailored strategies aimed at achieving your specific goals, launching innovative campaigns that deliver tangible results. Our method involves careful planning and execution to authentically integrate influencer communities with your brand, ensuring a natural connection to various niches and subcultures across social media platforms.
02
Paid Social
At Mative, our in-house team excels in paid social advertising alongside organic social and influencer campaigns, ensuring your brand’s content captivates more of the right audience.
Elevating our strategy, Mative uniquely executes paid ads through both brand and influencers’ channels across essential social platforms. This potent mix amplifies your message with the authenticity of influencer endorsements, driving significant outcomes like enhanced reach, brand affection, sales, or app downloads.
03
Athletes Marketing
At Mative, we specialize in football marketing, partnering with elite athletes from Europe’s top leagues to create impactful sports marketing strategies. Our approach integrates athletes into the broader brand vision, leveraging our brand expertise to elevate their global commercial appeal and align with overall marketing objectives. Beyond football, we also extend our expertise to Formula 1, tennis, and basketball, broadening our reach and versatility in the sports marketing arena.
04
Content Production
Mative combines video production, design, and VFX expertise with strategic campaigns to create impactful branded content for social and digital platforms, showcased on our YouTube channel. Mative crafts engaging content for omnichannel campaigns, commercials, and global brand experiences, leading in media innovation and audience engagement.
05
Augmented Reality Filter (AR-Filter)
At Mative, we are renowned for our creativity and expertise in designing and conceptualizing unique AR filters, setting us apart in the digital landscape. Our team specializes in creating a wide range of AR experiences, including face filters/lenses, mini-games, product visualizations, group effects, and advanced scripting. These innovative AR solutions enhance user engagement and offer immersive brand experiences, making Mative a leader in AR filter development.
06
Social Media Management
At Mative, we provide comprehensive social media channel management across essential platforms tailored to our clients’ needs. Our team of Social Media Managers and Community Managers collaborates closely with our Paid Social, Strategy, and Content Production departments to craft and implement custom social media strategies for brands in various industries.
This holistic approach, coupled with our expertise in influencer marketing, empowers brands to expand their social media presence and enhance engagement effectively.
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- © Mative Media GmbH 2024