INFLUENCER
MARKETING AGENCY
We ensure outstanding outcomes for our clients with inventive and creative influencer campaigns, alongside strategic social media approaches.
Connecting brands with audiences at scale
Influencer and creator marketing has become a cornerstone in reaching content-hungry audiences effectively. At Mative, we specialize in crafting authentic and credible content through collaborations with enthusiasts and creative talents. We integrate these efforts into the broader social strategy, ensuring influencers and creators are a harmonious part of the overall plan rather than isolated initiatives.
We have orchestrated impactful influencer and creator-centric campaigns, removing specific brand references to maintain neutrality. Our approach ranges from establishing long-term ambassador programs to engaging with local niche creators around specific passion points and content styles.
Our skilled influencer team collaborates closely with our social strategy and creative departments, guaranteeing a cohesive and effective activity program that resonates with audiences and drives engagement.
7 YEARS +
Performance Data
2k +
Campaigns Delivered
20k +
Tracked Posts
OUR PROCESS
01Consulting
At Mative, we pride ourselves on being at the forefront of influencer marketing since its inception. As a trailblazer in this dynamic field, we’ve dedicated ourselves to guiding our clients through the intricate landscape of influencer marketing. Our approach is twofold: we not only select influencers who demonstrate proven success and align with your brand’s values and objectives but also provide unbiased and transparent advice to help you navigate the complexities of this ever-evolving industry.
Our expertise lies not just in identifying what works and what doesn’t but also in collaborating closely with our clients to refine their ideas and key performance indicators (KPIs) to ensure success.
02Influencer Strategies
We create innovative influencer marketing campaigns that are not only creative and performance-guaranteed but also strategically aligned with your long-term business ambitions. Whether your focus is on engaging with global celebrities or tapping into the influential power of social media personalities ranging from macro to micro and even nano influencers, we ensure comprehensive coverage.
mportantly, we further refine our strategy by identifying and utilizing the most appropriate social media platforms for your campaign, including Instagram, YouTube, TikTok, or Twitch, to maximize your message’s impact and reach the ideal audience.
03Matchmaking
For every brand, there’s a perfect influencer match out there, and we’re like the ultimate matchmakers. With our knack for the influencer scene and a tech-savvy team, we connect you with the right influencers who vibe with your brand’s goals, sparking buzz and action. Whether you’re on the hunt for celebrity glam, YouTube heavy-hitters, TikTok’s creative geniuses, or a grand-scale global influencer campaign that spans multiple platforms, consider it handled. We’ve got you covered.
04Paid Media / Social Ads
Our digital marketing crew has the inside track on using paid media to boost your influencer marketing campaign, ensuring your brand gets the spotlight it deserves on all social platforms. We’re all about taking engaging influencer content that’s already getting noticed and giving it an extra push, spreading it even further across social media.
By leveraging content from influencers, we’ve seen it perform way better than standard brand-posted stuff. We’re here to guide you through how to make that performance leap!
05Campaign Reporting
Our team keeps a vigilant eye on all campaign and performance metrics, tirelessly refining our strategies to maximize efficiency. We go beyond merely tracking progress; we’re committed to sharing these insights, offering our brand partners comprehensive reports that detail clear results and valuable learnings.
This continuous feedback loop ensures that we’re not just making moves but making the right moves. Each action is thoughtfully considered and aligned with the overarching goal of propelling your brand towards its business objectives. By providing detailed campaign reporting, we ensure you’re always informed, enabling a collaborative approach to tweaking strategies for even better outcomes.
Check out some of our latest work
10M
VIEWS
600k
ENGAGEMENT
50k
CLICKS
- Jonathan Tah and Marc Andre Ter Stegen Drive Pluto TV’s Christmas Campaign
500M
IMPRESSIONS
OWN
PRODUCT- LINE
GSA
TERRITORY
- Luciano shines as the new face of Axe’s Fine Fragrance campaign
4M+
REACH
13%
ENGAGEMENT
6
TALENTS
- Netflix-Kampagne zu Lupin Teil 3 mit Upamecano und Coman
OTHER SERVICES
02
Paid Social
Unser Inhouse-Team ist genauso stark in Paid Social wie in organischen Social- und Influencer-Kampagnen — damit erreichen die Inhalte Ihrer Marke mehr von der richtigen Zielgruppe.
Besonders wird es dadurch, dass wir Paid Ads sowohl über Ihre Markenkanäle als auch über die Kanäle der Influencer ausspielen. Diese Kombination verstärkt Ihre Botschaft mit der Glaubwürdigkeit echter Empfehlungen — und schlägt sich in Reichweite, Markensympathie, Verkäufen oder App-Downloads nieder.
03
Athleten-Marketing
Unser Schwerpunkt liegt im Fußball: Wir arbeiten mit Spitzenspielern aus Europas Topligen und entwickeln daraus Sportmarketing, das wirkt. Dabei denken wir Athleten in die Markenstrategie hinein — das stärkt ihre kommerzielle Strahlkraft und zahlt zugleich auf Ihre Marketingziele ein. Über den Fußball hinaus sind wir in der Formel 1, im Tennis und im Basketball zu Hause.
04
Social Media Strategy
Unsere Strategen entwickeln gemeinsam mit Markenpartnern kreative Konzepte für Social Media. Von PR-Stunts über Events und OOH-Aktivierungen bis zu Influencer-Kampagnen verbinden wir datenbasierte Erkenntnisse mit mutiger Umsetzung. Dazu beraten wir Sie übergreifend zu Social-Media- und Markenstrategie — damit am Ende ein stimmiger Auftritt steht.
05
Content Production
Wir verbinden Videoproduktion, Design und VFX mit strategischer Kampagnenarbeit — für Branded Content, der auf sozialen und digitalen Kanälen funktioniert. Zu sehen ist das auf unserem YouTube-Kanal. Wir produzieren für Omnichannel-Kampagnen, Werbefilme und internationale Markenerlebnisse.
06
Augmented Reality Filter (AR-Filter)
Für Kreativität und Können bei AR-Filtern sind wir bekannt — das hebt uns im digitalen Feld ab. Unser Team baut die ganze Bandbreite an AR-Erlebnissen: Face Filter und Lenses, Mini-Games, Produktvisualisierungen, Gruppeneffekte und aufwendiges Scripting. Solche Lösungen erhöhen die Interaktion und machen Marken erlebbar.
07
Social Media Management
Wir übernehmen die komplette Betreuung Ihrer Social-Media-Kanäle auf allen relevanten Plattformen — zugeschnitten auf das, was Ihre Marke braucht. Unsere Social-Media- und Community-Manager arbeiten eng mit den Bereichen Paid Social, Strategie und Content-Produktion zusammen und entwickeln daraus maßgeschneiderte Strategien für Marken aus ganz unterschiedlichen Branchen.
Dieser ganzheitliche Ansatz, kombiniert mit unserer Erfahrung im Influencer Marketing, hilft Marken, ihre Social-Media-Präsenz auszubauen und Engagement spürbar zu steigern.
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- © Mative Media GmbH 2024